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About Hometrix
We're the Growth Engine
for Design Firms
Hometrix was built out of frustration. After years in digital marketing embedded within the interior design and real estate space across Nagpur and Pune, it became obvious that most agencies simply didn't understand this industry.
Generic digital marketing doesn't work for interior designers. The sales cycle is longer, the client relationship more personal, and leads need to be qualified by budget and project type — not just captured. We built Hometrix to fix exactly that.

Today we work with solo designers, mid-size firms, real estate developers, and furniture brands across Tier 1 and Tier 2 Indian cities.

Why We're Different
🎯
Industry Specialists
We only work with interior & real estate firms. Zero generic templates.
🤖
AI-First Approach
AI qualification, automation & nurturing built into every package.
📈
Results Guaranteed
Lead replacement guarantee. We don't win unless you win.
0
Interior Firms Served
₹12Cr+
Pipeline Generated
0
Client Retention Rate
3+
Cities Pan-India
Our Founders
The People Behind
Hometrix
H
Harshal Thengane
Founder & CEO
Visionary entrepreneur with deep roots in the Indian interior design ecosystem. Harshal built Hometrix to solve the exact lead generation problems he saw interior designers struggle with daily across Maharashtra. His expertise in business strategy and growth systems is the backbone of every Hometrix package.
Growth StrategyBusiness DevelopmentInterior IndustryMaharashtra
K
Karan Shastrakar
Co-Founder & Growth Strategist
Digital marketing specialist with hands-on expertise in interior design and real estate marketing across Nagpur and Pune. Karan architected the AI-powered lead qualification systems and WhatsApp automation flows that make Hometrix's lead pipeline uniquely effective for every client.
Digital MarketingAI AutomationLead GenerationNagpur & Pune
Our Story
Why We Built
Hometrix
We've spent years embedded in the Indian interior design and real estate ecosystem — not as outsiders, but as people actively building businesses within it. We've seen how brilliant designers lose clients to average competitors just because of weak marketing.
The breakthrough came when we combined AI-powered automation with industry-specific targeting. A lead who knows your price range, wants interior work done this year, and has been pre-qualified by a bot before you pick up the phone — that's a completely different conversation.
That's what Hometrix does. We build the systems that make your phone ring with the right people — consistently, predictably, every single month.
Work With Us →
Our Values
🎯
Results Over Reports
We measure success in closed projects and revenue — not impressions and click rates.
🤝
Industry-First Thinking
Every strategy is specific to interior design & real estate. No generic templates.
🔬
Data-Driven Decisions
Every rupee tracked. Every campaign optimized weekly on real performance data.
📈
Long-Term Partnership
We build relationships that grow with your business for years.
Our Journey
How We Got Here
2022
Started in interior design marketing
Built digital marketing systems for interior design firms in Nagpur and Pune. First client saw 3× inquiry growth in 60 days.
2023
Expanded into real estate partnerships
Partnered with developers to create integrated interior + real estate marketing funnels. First ₹50L pipeline generated.
2024
Launched AI automation systems
Integrated AI WhatsApp bots and automated nurturing. Reduced cost-per-qualified-lead by 60% across accounts.
2025
Hometrix officially launched
Formalized with three core packages serving 500+ clients across India. India's #1 interior design marketing agency.
Ready to Work
With Us?

Let's build a growth system that actually works for your design business.

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